TUI Fly Hidden messages
Many know Tui as a travel company offering all-in holidays. In this case, Tui wanted to promote a less-known proposition of theirs: the possibility to book just a flight via TuiFly.
Nowadays, people interested in booking just a flight often search for their own accommodation on Airbnb, which involves a lot of browsing through interiors on the platform. That’s where we caught their attention, by secretly hiding Tui messages in the interiors. Without Airbnb knowing.
Messages in interiors on Airbnb